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27 Teves 5767 - January 17, 2007 | Mordecai Plaut, director Published Weekly
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NEWS
Pampers Ends Fourth Annual Fundraising Campaign

by Yated Ne'eman Staff

The Pampers Chessed campaign, held for the fourth consecutive year, ended recently with unprecedented success. Chasdei Naomi volunteers were happy to see that the public responded positively to requests to take part in the campaign, sending thousands of proofs of purchase of Pampers diapers to Chasdei Naomi offices and collection booths.

Based on these proofs of purchase the company will donate thousands of packages of high-quality disposable diapers to the organization for distribution to needy families.

"We were very glad to see educational institutions around the country joined numerous consumers in working toward the goal of collecting as many proofs of purchase as possible," said Rabbi Yosef Cohen, chairman of Chasdei Naomi, "thereby maximizing the donation Pampers made for needy families and providing these families the best diaper available."

Noam Taube, director of Pampers Israel, said, "The chessed campaign run by Pampers and Chasdei Naomi is now in its fourth year and has become a tradition in the chareidi public and another step in strengthening the ties between Pampers and the [chareidi] sector. Those who participated in the campaign merited a great act of chessed, providing both children of needy families and their own children the world's best diaper."

 

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